Week 2: The Store's Real Floor Plan

Why the shortest path to what you need is never the path the aisles give you

1 March 2027

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Every printed floor plan lies by omission: it shows where things are, not the path you’re forced to take to reach them. We read the aisle order as a strategy imposed on a body it doesn’t know, and your habitual route as the tactic that body improvises in return.

Outline#

• strategy versus tactic, applied to a real store’s floor plan
• why milk lives at the back in nearly every supermarket you’ve entered
• what the detour costs you, in steps and in attention