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Week 7 Session: Crit: Engagement Farming

Take one account, feed, or creator and run a growth-loop audit to diagnose whether their posting behaviour is involuted, and by whose metric

19 April 2027

Before the session

Pick a public account or feed and instrument it: track posting cadence and engagement over several weeks. Bring a dataset, not an impression.

In the session

Pitch the diagnosis and defend it against the room’s counter-read on the same funnel — someone will have an alternative attribution that isn’t involution.

Afterwards

The strongest diagnoses, and the strongest counter-attributions, both get added to the running class list from week 3.

The spec

What you bring to the session. Written so a reader can tell whether it has been met without asking you.

Teaching team